Back-office systems for direct sales

Your company. Your logic. Your back office.

ETZ Logic designs and delivers sophisticated back-office systems for direct-sales companies, with deep specialization in the Pillars platform. The result is not a set of generic dashboards. It is a company-specific operating system your field, your support team, and your executives can trust.

ETZ Logic logo: a tree with gold and graphite branches above the letters E, T, Z, with the word LOGIC beneath.

Build a better back office on the platform you already run.

Pillars gives a direct-sales company a capable foundation: members, orders, genealogy, and a commission engine. What it cannot know is your compensation plan’s intent, how your leaders coach, what your support team gets asked every day, or which number your CFO needs on Monday morning.

ETZ Logic builds that layer. It turns platform data into clear answers, next actions, and executive visibility, shaped around the way your company actually works.

Explain, don’t just display.

Every figure a member sees is reconciled against the commission engine before it ships, and the interface explains why the number is what it is.

Built for how the field thinks.

Rank tools that show where volume needs to go. Activity feeds that tell a leader who to call today. Plain language, one clear action per screen.

One system for everyone.

Member tools, leader tools, customer-service integration, operations monitoring, and executive dashboards, all drawing on the same trusted data.

A representative engagement.

In 2026, Matt designed, directed, validated, and delivered the back-office system for a fast-growing direct-sales company built on Pillars, from public launch through its first months of operation.

Designed dozens of field-facing tools, executive dashboards, and operational reports. Established a company-owned data and intelligence layer beside the platform. Connected the back office to customer service and order messaging. Instituted weekly commission audits that reconcile every payout before release.

What ETZ Logic builds.

01

Pillars back-office architecture

Design, extend, and harden the back office around your plan and your operations.

02

Compensation and commissions

Translate the plan into rules the engine, the audit, and the field all agree on.

03

Genealogy and organizational intelligence

Placement, sponsorship, and team structure made visible and actionable.

04

Field-facing tools

Rank progress, fast-start tracking, volume windows, team activity, and team orders.

05

Executive command centers

Leadership and corporate views built on the same reconciled data.

06

Service and operations

Support integration, order messaging, monitoring, and reconciliation.

Designed, directed, validated, delivered.

Matt designs, directs, validates, and delivers advanced back-office systems using an AI-assisted development process. The advantage is speed with judgment: an operator who has run commissions, genealogy, and support sets the requirements and the rules, verifies every output against the engine, and owns what ships.

  • Rules written down before screens
  • Every figure reconciled to the engine
  • Labeled, not guessed
  • One person owns what ships

Built by someone who has done the job.

Matt Shipp, Founder & Operations Architect, spent about a decade inside a global direct-sales company, beginning in customer service and working through nearly every operational department, including commission operations. He understands both the field and the machinery that supports it.

Let’s look at your back office.

A consultation is a working conversation about your plan, your platform, and what your field and your team need next. No pitch deck.